Can Pokemon be the best salesperson in today's Mobile world?


In 2016, Pokemon Go took the app market by a storm and its possible abilities as a research component has been widely spoken of. How can marketers & researchers utilize the consumer’s view towardsPokémon Go as a marketing channel for global brands? Can we leverage the game itself & get some market research data from players online and think about branding opportunities? For more information, check out the infographic summary of our keynote - Can Pokemon be the best salesperson in today's mobile world?


Published on: 29 September 2016


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